
President
As President, Alex Bombeck is responsible for driving integrated marketing strategy and communications innovation in a media-neutral environment. With more than 10 years of marketing experience (the last five focused on interactive and integrated marketing), Alex has worked in media planning, advertising, promotion and direct marketing.
Before he was named to his current position, Alex was the Managing Director of the Euro RSCG 4D Marketing Services Practice, Worldwide Account Director for IBM, and the North American Brand Manager for Intel, where he provided strategic eCRM leadership across Intel’s many brand and customer set groups. Alex also served as the Digital Brand Director on the Intel account where he drove strategy for the Euro RSCG 4D global Web redesign effort of intel.com.
Before joining Euro RSCG 4D, Alex was the Director of Client Service for the New York office of DVC Interactive, where he oversaw interactive and direct marketing for clients including Coca-Cola, AT&T, VF Corp. (Lee Jeans), and JVC. Alex has also worked for Backer Spielvogel Bates, Ammirati Puris Lintas, and Bates Worldwide in media planning/buying and account management.