Account Executive

Baltimore, MD

Assists the Senior Account Executive or the Account Supervisor in managing the day-to-day operations of the account, particular emphasis on recordkeeping, project management, and the pre-production and production phases of creative development.

Responsibilities

Internal

• Initiates openings of projects in financial system with traffic coordinator.
• With appropriate direction and supervision from the Senior/Account Executive, manages the day-to-day mechanics of the client work, i.e.:
  • Initiates openings of projects with traffic coordinator
  • Keeps the agency team informed of client requests and changes.
  • Follows up on all work in progress to ensure due dates are met.
  • Reviews creative work prior to submitting to client for approval.
  • Tracks project expenditures and agency hours against estimate.
  • Prepares and updates project briefs, estimates, timelines, status reports, conference reports and other supporting materials.
• Maintains project files, sample binders and other account-related information.
• Performs administrative duties, such as faxing, copying, typing, arranging for messengers and overnight packages, and meeting preparation.
• Adheres to agency process and financial policies.
• Enters time reports once a week, at a minimum.

External

• Communicates with the client in absence of Senior/Account Executive or to back up the Senior Account Executive, as directed.
• Acquires knowledge of client's business and markets and shares with agency team members.

Additional Responsibilities

• Stays alert for opportunities to grow client business and billings.
• Conducts industry research, competitive analysis and/or other research tasks as assigned by supervisor.
• Handles other duties as assigned by supervisor.

Qualifications

• Bachelor's degree from a four-year college or university required.
• 1 to 3 years of advertising/marketing, account management experience required.
• Must have prior experience working in an advertising agency.
• Communication Ability - Ability to read, write analyze and interpret general business periodicals and professional journals. Ability to write reports and business correspondence. Ability to effectively present information and respond to questions from managers, clients, customers, and other agency employees.
• Reasoning Ability - Ability to apply common sense understanding in order to carry out detailed and sometimes involved written or oral instructions. Ability to deal with problems involving a few concrete variables.
• Computer Skills - Personal computer proficiency, specifically spreadsheet, word processing, PowerPoint (or comparable presentation software), Internet, and email applications.
• Leadership Responsibilities - Does not supervise others.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Application Developer

Baltimore, MD

The Application Developer will work as part of a creative team to build and maintain complex, data-driven web and mobile applications for Euro RSCG Discovery clients.

Requirements

• Knowledge and experience architecting and developing Microsoft.NET/C# web applications utilizing the 4.0 framework, including LINQ and MVC 3
• Experience designing and developing relational databases, specifically Microsoft SQL Server
• Experience publishing and consuming web services
• Experience integrating disparate in-house and 3rd-party services into seamless solutions
• Understanding of development life cycle and how business rules apply to applications
• Understanding of JavaScript, XML, XHTML, HTML5, CSS, frameworks such as jQuery, and other common languages and tools
• Versatile knowledge of web-related scripting languages, such as ASP, PHP, Python, and ColdFusion, a plus
• Familiarity with mobile web development a plus
• Must be able to work on site in Baltimore, MD

Qualifications

• Bachelors degree in Computer Science, Computer Engineering, a related field, or equivalent work experience is required.
• Three or more years of .NET development experience required.

If interested and qualified, please send your resume, cover letter, and samples of your code to andrea.tirloy@eurorscg.com

Account Supervisor

Baltimore, MD

Manages overall agency service, activities and performance on one or more accounts. Oversees and troubleshoots the tactical, day-to-day work of account team and leads strategic development of account with Account Director. Builds strong client relationships with senior clients, based on achieving client's marketing objectives in a manner that results in agency profits.

Essential Functions

Internal

• Researches, develops and presents marketing strategies and plans to help client achieve goals and to increase agency billings (in conjunction with Account Director).
• Consults with strategy and planning, creative, media and/or production to be certain client objectives and brand are clearly understood and to develop strategic solutions.
• Supervises account staff to ensure agency product (creative and strategic) meets client strategy and expectations.
• Reviews all client documentation before submission to client to ensure accuracy and consistency across account, including creative strategy briefs, timelines, estimates, media plans, conference reports, point-of-views, results analysis, etc.
• Receives client feedback on agency performance and recommends action to improve or maintain client satisfaction.
• Reviews account revenue forecast with Account Director, identifies challenges and opportunities, and provides recommendations to meet or exceed revenue goals.
• Provides pricing guidelines to account team and reviews and approves all client estimates and pricing documents prior to submission to client.
• Manages account workflow and resources and makes staffing recommendations to Account Director.
• Conducts performance appraisals, creates development plans, provides mentoring and training, and delivers ongoing performance feedback to direct reports.
• Ensures account team follows both client and agency processes.
• Enters time reports once a week, at a minimum.

External

• Builds rapport and credibility with client based on trust and expert counsel, including day-to-day clients and senior clients.
• Develops in-depth expertise in client's business and markets and shares information with agency team members.
• Addresses and effectively resolves client problems/concerns that require more experience.
• Organizes/spearheads client presentations, meetings and conference calls--prepares agendas, meeting materials, and conference reports.

Qualifications

• Bachelor's degree from four-year college or university required.
• 5 to 8 years of advertising, marketing, brand management, agency account management or related experience required.
• Experience managing a team.
• Leadership Responsibilities—Supervises an account team consisting of Account Coordinators, Assistant Account Executives, Account Executives, and/or Senior Account Executives. Provides advertising/marketing direction and guidance, performance feedback, training, and motivation to team.

Senior Account Executive

Baltimore, MD

Serves as client contact and marketing consultant on one or more agency accounts. Plans, coordinates and manages the day-to-day activities, either directly or through subordinates, to execute effective advertising/marketing campaigns for agency clients. Builds strong client relationships, based on achieving client's marketing objectives in a manner that results in agency profits.

Essential Functions

Internal

• Consults and coordinates with strategy and planning, creative, production, and media teams to develop strategic marketing campaigns and solutions for client.
• Serves as project lead for more complex and difficult projects. Guides the day-to-day development of all client advertising/marketing projects from start to finish. Ensures that progressive steps in the process are approved with adequate time to meet schedules.
• Develops and updates project documents including: creative strategy briefs, estimates, timelines, segmentation matrices, media plans (in conjunction with media department), status reports, conference reports and other supporting materials.
• Keeps the agency team informed of client requests and changes.
• Reviews all media and creative work prior to submitting to client for review.
• Monitors expenditures and billable hours to manage project to estimate. Alerts client to changes in estimate immediately and secures approval.
• Updates finance weekly on project status and projected agency revenues.
• Collects program results and develops post analysis reports for client.
• Pursues overdue invoices with client.
• Maintains project files, sample binders and other account-related information.
• Depending on the account, may have supervisory responsibility for one or more Account Executives, Assistant Account Executives, and Account Coordinators, including training, mentoring and performance appraisal.
• Adheres to agency process and financial policies.
• Enters time reports once a week, at a minimum.

External

• Builds rapport and credibility with client based on trust and expert counsel.
• Develops in-depth expertise in client's business and markets and shares information with agency team members.
• Organizes/spearheads client presentations, meetings and conference calls—prepares agendas, meeting materials, and conference reports.
• Secures all required client approvals including: creative strategy briefs, estimates, timelines, segmentation schemes, creative executions and media plans.

Additional Responsibilities

• Stays alert for opportunities to grow client business and billings.
• Supports Account Supervisor and/or Account Director on agency strategies to build business with client. May include industry research, competitive analysis, development of point-of-view documents and/or other tasks as assigned.
• Handles other duties as assigned by supervisor.

Qualifications

• Bachelor's degree from a four-year college or university required.
• 4 to 7 years of advertising agency, account management, and project management experience required.
• Experience developing and executing integrated marketing campaigns
• Interactive experience a plus. Social media experience is preferred.
• Time management, analytical, strategic thinking/processing, knowledge of total advertising process, budget management.

Assistant Account Executive

Richmond, VA

The Assistant Account Executive (AAE) works with agency Account Executives in directing and coordinating assigned projects. In this role, the AAE is responsible for sound, proper and timely execution of all assigned work.

The AAE reports to assigned Account Director. As assigned, the Account Director has overall responsibility for the work to which the AAE is assigned. In this position, the AAE will work closely with all agency staff members in planning, analyzing and evaluating information for both programs and projects and in managing assigned activities.

Responsibilities

The AAE has two areas of responsibility as may be assigned on specific projects and programs.

1. Planning, analyzing and evaluating information and agency output relevant to assigned client projects and needs. This may include the following:
   • Helping develop workable budgets and plans.
   • Collaborating with the AE and Account Supervisor in preparation of recommendations, marketing strategies and actions for the client.
   • Reviewing, analyzing material relative to client needs -- media results, research data, etc.
2. Coordinating and managing the activities necessary to meet the needs of assigned projects. This may include the following:
   • Handles assigned work requests in efficient, timely manner.
   • Assists in monitoring budget, research and similar items as assigned.
   • Maintains communications with appropriate agency and client personnel to ensure that assigned work is handled in a positive, timely and efficient manner.

Skills

The process by which an AAE accomplishes his/her objectives involves a number of distinct skills and/or abilities as defined below. These skills and the key observable and measurable behavior associated with each are noted below:

1. Perception & Analysis - Ability to work with team to accurately identify the key elements of data or a problem; to understand the implications and impact of data or action on subsequent events; to generate appropriate solutions.
   • Understands the components of marketing and advertising strategies and applies same in making decisions.
   • Recognizes client needs and relates same to work plans.
   • Helps identify and anticipate potential problems and identify alternative solutions.
   • Recognizes the opportunity to utilize appropriate agency resources.
   • Recognizes constraints placed on projects by both the agency and client.
   • Knows when appropriate Account Executive, Account Director and client approvals are required.
2. Organizing & Planning - The ability to establish priorities and objectives; to gather, classify, categorize and readily retrieve information to meet deadlines.
   • Sets up complete and orderly project work plans on a timely basis.
   • Prioritizes assigned projects and revises plans when required.
   • Handles work flow on assigned projects to meet agreed upon deadlines.
   • Develops complete project meeting notes and status reports per agency guidelines.
3. Decision-making - The ability to use sound and logical judgment in coming to a solution of a problem; and the ability to generate alternative solutions.
   • Makes realistic/workable commitments.
   • Recommends sound solutions and ideas.
   • Balances the needs of the client with the agency on assigned projects.
   • Heads off potential conflicts and problems before they materialize or involves appropriate agency resources.
4. Initiative - The ability to take action by oneself without direction from others; to anticipate and develop solutions to problems without the aid of others for assigned projects.
   • Takes assignments readily.
   • Motivates self; needs no prodding or direction.
   • Offers unsolicited suggestions and ideas.
   • Gives extra effort and hours to the job.
   • Anticipates problems before they surface.
   • Maintains and continually improves personal knowledge base.
5. Flexibility - The ability to maintain constructive behavior in the face of adversity; to manage stress and pressure in working through assigned tasks.
   • Changes course of action when appropriate or necessary.
   • Handles pressure and stress without sacrificing quality.
   • Maintains constructive project goal direction in face of unanticipated time constraints.
6. Oral Communications - The ability to deliver clear, concise and accurate messages to others through oral means; to listen carefully to others.
   • Maintains clear communications channels with all agency personnel.
   • Organizing thoughts in a logical, clear and concise manner.
   • Is able to persuade or "sell" ideas to others.
7. Written Communications - The ability to deliver clear, concise and accurate message through written means.
   • Organizes thoughts in a logical, clear and concise manner.
   • Uses appropriate examples and/or analogies to clarify ideas and issues when necessary.

Qualifications

• Bachelor's Degree
• 0-2 years agency account management experience
• Outstanding organizational skills
• Capacity to handle multiple tasks at one time
• Good computer skills - proficient in Word, Excel, PowerPoint
• Strong interpersonal and relationship-building skills
• Positive mental attitude, high energy level, willingness to go the extra mile

Reporting Analyst

Richmond, VA

Euro RSCG Discovery is seeking a highly motivated Reporting Analyst to handle analytics for major clients in the Richmond office. The primary role of this position is to perform analytics that optimize results on behalf of our clients.

Responsibilities

• Developing comprehensive measurement and analytics plans for multi-channel CRM campaigns
• Conducting campaign analysis, including statistical significance testing to enhance campaign performance across direct mail, e-mail, mobile, and online
• Designing and interpreting results from in-market tests
• Delivering value-added insight into analysis results and making actionable recommendations
• Collaborating with strategic, creative, and account staff, occasional travel, client exposure and assignment to key clients

Qualifications

• 2+ years in analytical/database marketing/CRM
• Bachelor's degree in marketing, statistics, economics, mathematics, or related field
• SAS, SQL and Microsoft Office proficiency
• Strong written and verbal communication skills, presentation skills, and ability to manage multiple tasks
• Web analytics experience and experience using tools such as Google Analytics or Omniture
• Expertise in emerging technologies (e.g., social media, online gaming, location-based/mobile marketing)

Senior Research Analyst

Richmond, VA

Euro RSCG Discovery is seeking a highly motivated Senior Research Analyst to handle analytics for major clients in the Richmond office. The primary role of this position is to perform analytics that deliver improved results on behalf of our clients.

Responsibilities

• Establishing experimental designs prior to and conducting analysis after marketing campaigns, including significance testing
• Developing profiles, predictive models and segmentation systems that will enhance client campaign performance
• Delivering value-added insight into analysis results and recommendations for action based on findings
• Using analytics to optimize e-mail blasts and landing page/website conversion rates
• Attending team meetings, occasional travel, client exposure and assignment to key clients
• Effectively communicating Euro RSCG Discovery capabilities, building relationships with key agency and client contacts, and managing client expectations

Qualifications

• 5+ years in analytical/database marketing
• Web analytics experience and experience using tools such as Google Analytics or Omniture
• Graduate degree in statistics, economics, mathematics, or related field
• SQL and Microsoft Office proficiency
• SAS is a must
• Strong written and verbal communication skills, presentation skills, and ability to manage multiple tasks – this position will work at client 4 days/week, so presentation skills are a must
• 3+ years applied analytical DBM/CRM work experience

Interactive Art Director

Baltimore, MD

Designs engaging and innovative interactive advertising/marketing for agency clients. Collaborates with a Copywriter as an integral part of a creative team, charged with developing creative concepts and visual designs that are on strategy, achieve client objectives and go beyond the expected.

Essential Functions

• Creates concepts and visual designs for web-based advertising/marketing (i.e. banner ads, splash pages, email, etc.), optimizing the use of screen design and user interface.
• Works with copywriters, account executives, producers and production, as a team, on assigned accounts to determine client needs and campaign strategies.
• Collaborates with copywriters to develop concepts that are on strategy and achieve client objectives.
• Writes code in the production of web pages in compliance with creative briefs and production specs.
• Sells concepts and visual designs to creative management, internal team and clients.
• Develops materials for client presentations.
• Performs initial testing on work, reviewing performance against creative brief, production specs and user interface
• Remains current on industry trends and technology.
• Is knowledgeable and remains current on client's brand and brand standards.
• Adheres to schedules and budgets.
• Enters time reports once a week, at a minimum.

Additional Responsibilities:

• Coordinates necessary activities with creative manager and/or account team, i.e. adequate lead times, special requirements, notice of absence from office, etc.
• Maintains personal graphic resources, visual data, samples, graphic standards, manuals, etc.
• Files/archives all work on appropriate servers.
• Handles other duties as assigned.

Qualifications

• Bachelor's degree in related field from a four-year college or university desired.
• 1-4 years experience as an interactive art director, preferably in agency or design firm.
• Basic understanding of advertising and marketing principles.
• Must have an understanding of HTML and CSS.
• Must have experience working on a variety of print and online projects.